ALSO SEE: “Spellcasters”: The Hunt for the “Buy Button” in Your Brain
Companies spend billions of dollars figuring out how to convince us to buy their stuff, while politicians spend millions trying to get our vote. Informing people about new products or policy positions is one thing, but studying our brains to find ways to manipulate us is unacceptable.
Our friends at the World Business Academy have launched a campaign to end the practice of “neuromarketing,” where scientists use brain scans to learn how to better get the messages of companies and politicians into our heads.
If you’re interested in this topic, please watch this short video about neuromarketing and consider signing the petition below the video.
Join us in defending the truth before it’s too late
The future of independent journalism is uncertain, and the consequences of losing it are too grave to ignore. To ensure Truthout remains safe, strong, and free, we need to raise $47,000 in the next 8 days. Every dollar raised goes directly toward the costs of producing news you can trust.
Please give what you can — because by supporting us with a tax-deductible donation, you’re not just preserving a source of news, you’re helping to safeguard what’s left of our democracy.